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🔴 It’s Red University Day.

Justin O'Brien
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Originally posted on LinkedIn on January 15, 2026.

🔴 It’s Red University Day. 🔴 I have already posted the “I’m only mildly alarmed” (🟢) and “I’m checking the exits, but calmly” (🟠) lists. Today is the institutions that will probably have to do something properly dramatic over the next five years (or have already started). Not “change the logo and launch a new strategy”. More the sort of thing that turns up in the minutes as ‘transformational options’. What “something dramatic” looks like will vary. I do not think most are existentially doomed, but the menu is not especially comforting: mergers, sub-merger cost sharing, “strategic partnerships” that smell faintly of takeover, refinancing that comes with a helpful banker permanently installed in the passenger seat, or the kind of cost cutting 🧑🏽‍🎓🔫 that makes HR develop a nervous tick. Some will try to carve out a defensible niche and survive on specialism, efficiency, or sheer bloody-mindedness. These traffic-light lists are not (entirely) a figment of my imagination. They are based on my analysis of thousands of annual reports plus third-party data. I will publish the methodology and analysis next week, because everyone loves statistics. (Everyone.) See the linked article for a one-line summary of each of the red-rated universities. 🔴 The Red List 🔴 🔴 Research Intensive University of Aberdeen 🛢️ University of Birmingham 🧪 Cranfield University ✈️ Durham University 🏰 University of Essex 🧩 University of Glasgow 🏛️ University of Leicester 🦊 Queen Mary University of London 👑 University of Reading 📚 University of Surrey 🛰️ University of Sussex 🌿 University of York 🏰 🔴 London Teaching University of Greenwich 🛰️ London South Bank University 🚇 🔴 Regionally Anchored Anglia Ruskin University 🏙️ Aston University 🏭 University of Bedfordshire 🧳 University College Birmingham 🍽️ Bournemouth University 🌊 University of Bradford 🧪 University of Brighton 🏖️ Canterbury Christ Church University ⛪ University of Chester 🏰 University of Chichester ⛪ University of Cumbria 🏔️ De Montfort University 🧵 University of Derby 🐏 University of Dundee 🐧 Edinburgh Napier University 🏴 University of Hertfordshire 🦌 University of Huddersfield 🧶 University of Hull ⚓ Keele University 🗝️ University of Kent 🏰 University of Northampton 🏞️ Northumbria University 🏙️ Oxford Brookes University 🚲 University of Portsmouth ⚓ University of Plymouth ⚓ Sheffield Hallam University 🏗️ University of South Wales 🐉 Staffordshire University 🏭 University of Suffolk 🌾 University of Sunderland ⚓ Teesside University 🏭 University of Greater Manchester 🐝 University of the West of Scotland 🏴 University of Winchester ⛪ University of Wolverhampton 🐺 University of Worcester 🥫 Wrexham University ⚽ 🔴 Alternative The Open University 🧑‍💻 #UKHigherEducation #HigherEducation #Universities #UniversityFinance #AI

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